国际商务英语函电PDF电子书下载

Project 1 An Overlook of Business Correspondence 1

Module 1 Functions and Tendency of Business Writing 1

Module 2 Basic Categories and Principles of Modem Business Writing 2

Module 3 Structure ofa Business Letter 3

Module 4 Style of a Business Letter 11

Module 5 Ways of Envelope Addressing 17

Module 6 A Brief Introduction to E-mails 19

Module 7 Extending Skills 21

1．Practicing Guide:An Introduction to Trade Documents（贸易单证介绍） 21

2．Simulating Operations:Sales Confirmation（销售确认书） 21

Module 8 Trying Your Hands 23

Project 2 Estabilishing Business Relations 27

Module 1 Channels for Obtaining Information of Potential Partners 27

Module 2 Writing Skills 28

Module 3 Case Remark 28

Module 4 Extending Skills 30

1．Practicing Guide:Commodity Inspection（商品检验） 30

2．Simulating Operations:Commodity Inspection Letters（商品检验信函） 32

Module 5 Trying Your Hands 36

Project 3 Inquiry and Reply 37

Module 1 Classification ofInquiry 37

Module 2 Writing Skills 38

Module 3 Case Remark 38

Module 4 Extending Skills 41

1．Practicing Guide:Commercial Invoice（商业发票） 41

2．Simulating Operations:Proforma Invoice （形式发票） 42

Module 5 Trying Your Hands 44

Project 4 Offers and Counter-offers 47

Module 1 Classification of Offers 47

Module 2 Writing Skills 47

Module 3 Case Remark 48

Module 4 Extending Skills 50

1．Practicing Guide:Sales Contract（销售合同） 50

2．Simulating Operations:Sales Contract （销售合同） 53

Module 5 Trying Your Hands 55

Project 5 Acceptance and Order Fulfillment 59

Module 1 Confirmation of Acceptance 59

Module 2 Writing Skills 61

Module 3 Case Remark 62

Module 4 Extending Skills 65

1．Practicing Guide:Order Writing （订单制作） 65

2．Simulating Operations:Order Writing（订单制作） 65

Module 5 Trying Your Hands 66

Project 6 Payment 69

Module 1 Payment in International Trade 69

Module 2 Letter of Credit 69

Module 3 Writing Skills 70

Module 4 Case Remark 72

Module 5 Extending Skills 75

1．Practicing Guide:Bill of Exchange/Draft（汇票） 75

2．Simulating Operations:Bill of Exchange（汇票） 76

Module 6 Trying Your Hands 79

Project 7 Delivery of Goods 85

Module 1 Packing 85

Module 2 Shipment 86

Module 3 Writing Skills 88

Module 4 Case Remark 89

Module 5 Extending Skills 91

1．Practicing Guide:Transportation Documentation（运输单据） 91

2．Simulating Operations:Packing List （装箱单） 92

Module 6 Trying Your Hands 93

Proiect 8 Insurance and Arbitration 99

Module 1 Marine Transportation Insurance 99

Module 2 Writing Skills on Insurance 102

Module 3 Arbitration and Writing Skills 109

Module 4 Case Remark 110

Module 5 Extending Skills 112

1．Practicing Guide:Insurance Policy （保险单） 112

2．Simulating Operations:Insurance Policy（保险单） 112

Project 9 Complaints,Claims and Settlement 117

Module 1 Complaints and Claims 117

Module 2 Case Remark 118

Module 3 Extending Skills 126

1．Practicing Guide:Shipping Advice （装运通知） 126

Module 4 Trying Your Hands 128

Project 10 Agency and Consignment 131

Module 1 Agents 131

Module 2 Case Remark 132

Module 3 Consignment 134

Module 4 Extending Skills 136

1．Practicing Guide:InvitationforBids andBiding（招标邀请与招标） 136

2．Simulating Operations:Reply—Applying to Submit a Bid（回复——同意投标） 137

Module 5 Trying Your Hands 139

参考文献 142