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新编实用英语学学·练练·考考  3
新编实用英语学学·练练·考考  3

新编实用英语学学·练练·考考 3PDF电子书下载

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  • 电子书积分:10 积分如何计算积分?
  • 作 者:孔庆炎,刘鸿章总主编;余渭深主编;教育部《新编实用英语》教材编写组编
  • 出 版 社:北京:高等教育出版社
  • 出版年份:2003
  • ISBN:7040134497
  • 页数:245 页
图书介绍:本书严格按照《基本要求》编写。加强对应用文等实用文体阅读能力的培养,将英语应用能力的训练具体体现与实用英语能力的培养之中。“教、学、考”相互照应。内容适合目前专科生、高职生的实际水平,以加强英语实用能力的培养。
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《新编实用英语学学·练练·考考 3》目录

1 LAUNCHING A NEW PRODUCT 1

Section 1 Talking Face to Face 1

Section 2 Being All Ears 4

Section 3 Maintaining a Sharp Eye 6

Passage A Buying A House of Our Own 6

Passage B Haier Culture,Haier Brand and Haier Idea 8

Section 4 Trying Your Hand 11

Having Some Fun 13

Section 1 Talking Face to Face 15

2 PROMOTING ACTIVITIES 15

Section 2 Being All Ears 18

Section 3 Maintaining a Sharp Eye 20

Passage A Marketing:Key to Producing Bestsellers 20

Passage B Business Is Business Around the World,or Is It? 22

Section 4 Trying Your Hand 24

Having Some Fun 27

3 A COMPANY PROSPECTUS 28

Section 1 Talking Face to Face 28

Section 2 Being All Ears 31

Passage A A Perfectly Fair Business Deal 33

Section 3 Maintaining a Sharp Eye 33

Passage B A Perfectly Fair Business Deal(continued) 35

Section 4 Trying Your Hand 38

Having Some Fun 41

4 PURCHASE AND PAYMENT 42

Section 1 Talking Face to Face 42

Section 2 Being All Ears 45

Section 3 Maintaining a Sharp Eye 47

Passage A My Shopping Experiences 47

Passage B Convenience Is Most Important 49

Section 4 Trying Your Hand 52

Having Some Fun 57

5 TRAINING AND LEANING 58

Section 1 Talking Face to Face 58

Section 2 Being All Ears 61

Section 3 Maintaining a Sharp Eye 63

Passage A My Study-Abroad Experience at Lancaster University 63

Passage B Continuous Learning 65

Section 4 Trying Your Hand 68

Having Some Fun 71

Section 1 Talking Face to Face 72

6 PARTNERSHIP AND COOPERATION 72

Section 2 Being All Ears 75

Section 3 Maintaining a Sharp Eye 77

Passage A Thai Perceptions of Expat Colleagues——Survey Results 77

Passage B A Teacher Goes Deep into China 80

Section 4 Trying Your Hand 83

Having Some Fun 86

7 BRANDS AND ADVERTISEMENTS 87

Section 1 Talking Face to Face 87

Section 2 Being All Ears 90

Section 3 Maintaining a Sharp Eye 92

Passage A Brand Name 92

Passage B Brand China 95

Section 4 Trying Your Hand 98

Having Some Fun 100

8 SHARING THE LOSS 102

Section 1 Talking Face to Face 102

Section 2 Being All Ears 106

Section 3 Maintaining a Sharp Eye 108

Passage A Insurance 108

Passage B Don t Slip up on Your Cover 110

Section 4 Trying Your Hand 112

Having Some Fun 117

9 BUSY AGENDA AND SCHEDULE 118

Section 1 Talking Face to Face 118

Section 2 Being All Ears 122

Section 3 Maintaining a Sharp Eye 124

Passage A Interview:Michelle Nguyen,President of LCD Designs Inc. 124

Passage B Michael Dell and HlS Business 127

Section 4 Trying Your Hand 129

Having Some Fun 133

Section 1 Talking Face to Face 134

10 DEVELOPMENT PLANNING 134

Section 2 Being All Ears 137

Section 3 Maintaining a Sharp Eye 140

Passage A WTO Membership:a Win-win Situation 140

Passage B Love Nature and Create a Green Culture 142

Section 4 Trying Your Hand 145

Having Some Fun 148

SELF-ASSESSMENT 149

KEYS TRANSLATIONS 166

VOCABULARY PHRASES 230

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