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转机  中国企业如何转危为机  英文版
转机  中国企业如何转危为机  英文版

转机 中国企业如何转危为机 英文版PDF电子书下载

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  • 电子书积分:10 积分如何计算积分?
  • 作 者:徐志毅,盛焕烨主编
  • 出 版 社:上海:上海交通大学出版社
  • 出版年份:2010
  • ISBN:7313065810
  • 页数:226 页
图书介绍:
《转机 中国企业如何转危为机 英文版》目录

Value and Strategic Practice of Modern Enterprises under the Guidance of Oriental Management Philosophy&Wang Hong 1

Enterprise Technological Innovation&Tong Tianxiong 9

Crisis Management and Essential Qualities for Professional Managers&Li Zhengli 22

Favourable Turn—Reflections Made One Year after the Financial Crisis&Jin Guozhi 31

A Cross-country Comparison and Views on Transformation of Chinese Economy in Post-crisis Era&Lin Ming 56

Acceleration of Enterprise Economy Transition&Qin Jian 74

Make Provision for Rainy Days While Resting Secure Turn Adversity into Opportunity in Hard Times&Yang Zhengrong 85

Chance Favors Only the Prepared Mind&Yang Hanlin & Yu Jie 97

"Smiling Curve" in Financial Crisis&Ni Guoliang 103

How a Tourism Enterprise Thrives in the Current Economic Crisis&Shen Shide 111

Striving to be a Vital Force in New Energy with Technology-leading Strategy&Qi Xinping 118

Accelerate Product Development by Market and Technology Linkage Mechanism&Ni Zhen 128

Innovative Marketing Strategy: Cultural Marketing&Wang Guozhen 139

Improving Self-Directed Innovation Capability & Promoting the Enterprise's New Development&Zhang Yaozhang & Shi Liang 152

Seize the Opportunity in the Process of Development Strive for Innovation in the Management of Logistics&Jenny Lee 161

Transformation and Changing Energize the Business&Hu Gongming 171

Recreation of the Value through Adjustment and Integration&Tan Fengqi 180

Technology Innovation and Management Elevation&Zhu Guangzhong & Xiao Haojie 198

Opportunity——Holding to Going Global&Yang Zhongyi 208

Stick to Energy Conservation & Emission Reduction,Say Hello to "Low Carbon Time"&Zhang Fuyong 216

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