Unit One Layout of Business Letters 1
The Text 1
Specimen Letters 10
Vocabulary 13
Phrases and Expressions 14
Notes 14
Exercises 15
Unit Two Establishing Business Relations 17
The Text 17
Specimen Letters 19
Vocabulary 28
Phrases and Expressions 30
Notes 30
Related Words and Phrases 30
Reference Expressions 31
Words and Phrases Power Development 32
Exercises 33
Unit Three Enquiries and Replies 39
The Text 39
Specimen Letters 41
Vocabulary 49
Phrases and Expressions 50
Notes 51
Related Words and Phrases 51
Reference Expressions 52
Words and Phrases Power Development 52
Exercises 54
Unit Four Offers and Counter-offers 59
The Text 59
Specimen Letters 61
Vocabulary 70
Phrases and Expressions 71
Notes 71
Related Words and Phrases 71
Reference Expressions 72
Words and Phrases Power Development 73
Exercises 74
Unit Five Sales Promotion 79
The Text 79
Specimen Letters 82
Vocabulary 90
Phrases and Expressions 90
Notes 90
Related Words and Phrases 91
Reference Expressions 91
Words and Phrases Power Development 92
Exercises 93
Unit Six Orders and Acknowledgements 99
The Text 99
Specimen Letters 101
Vocabulary 109
Phrases and Expressions 110
Notes 111
Related Words and Phrases 111
Reference Expressions 112
Words and Phrases Power Development 112
Exercises 114
Unit Seven Packing 120
The Text 120
Specimen Letters 122
Vocabulary 130
Phrases and Expressions 131
Notes 131
Related Words and Phrases 132
Reference Expressions 133
Words and Phrases Power Development 133
Exercises 135
Unit Eight Transportation 142
The Text 142
Specimen Letters 144
Vocabulary 153
Phrases and Expressions 154
Notes 154
Related Words and Phrases 154
Reference Expressions 155
Words and Phrases Power Development 156
Exercises 157
Unit Nine Terms of Payment 163
The Text 163
Specimen Letters 165
Vocabulary 173
Phrases and Expressions 174
Notes 174
Related Words and Phrases 174
Reference Expressions 175
Words and Phrases Power Development 176
Exercises 177
Unit Ten Insurance 184
The Text 184
Specimen Letters 186
Vocabulary 194
Phrases and Expressions 195
Notes 195
Related Words and Phrases 196
Reference Expressions 196
Words and Phrases Power Development 197
Exercises 198
Unit Eleven Agencies 203
The Text 203
Specimen Letters 205
Vocabulary 214
Phrases and Expressions 216
Notes 216
Related Words and Phrases 216
Reference Expressions 217
Words and Phrases Power Development 217
Exercises 218
Unit Twelve Complaints and Adjustments 224
The Text 224
Specimen Letters 226
Vocabulary 234
Phrases and Expressions 234
Notes 235
Related Words and Phrases 235
Reference Expressions 235
Words and Phrases Power Development 236
Exercises 237
Unit Thirteen Electronic Correspondence 243
The Text 243
Specimen Telex 252
Specimen Fax 254
Specimen E-mail 256
Vocabulary 257
Phrases and Expressions 257
Notes 257
Reference Expressions 258
Words and Phrases Power Development 258
Exercises 259
Unit Fourteen Forms of Trade 265
The Text 265
Specimen Letters 267
Vocabulary 271
Phrases and Expressions 273
Notes 273
Related Words and Phrases 274
Reference Expressions 274
Words and Phrases Power Development 275
Exercises 277
Appendix 283
1．Glossary 283
2．Phrases and Expressions 295
3．Notes 297
4．Related Words and Phrases 301
5．Key to Exercises 306
Reference Books 336