Part 1 Trade Preparations贸易准备 2
Unit 1 Demanding an Appointment要求会面 2
Unit 2 Fixing Time约定时间 6
Unit 3 Putting Off an Appointment推迟约会 9
Unit 4 Visiting Clients拜访客户 13
Unit 5 Booking Tickets票务预订 18
Unit 6 Entertaining Customers陪客户娱乐 23
Unit 7 Arranging Meetings安排会议 27
Part 2 Declaration of Merchandise商品报关 32
Unit 1 Commodity Inspection商品检验 32
Unit 2 Packaging Inspection包装检验 36
Unit 3 Business Visa商务签证 41
Unit 4 Getting through Customs海关通关 45
Unit 5 Inspection at Customs海关检查 48
Unit 6 International Revenue国际税收 52
Unit 7 Departing and Entering a Country出境入境 58
Part 3 Foreign Trade Procedures外贸业务流程Unit 1 Establishing Relationships建立关系 62
Unit 2 Inquiry询盘 67
Unit 3 Offer发盘 72
Unit 4 Order订货 76
Unit 5 Payment付款方式 80
Unit 6 Insurance保险 85
Unit 7 Complaints索赔 91
Part 4 Trade Marketing外贸营销 97
Unit 1 Trade Online网上交易 97
Unit 2 E-commerce电子商务 102
Unit 3 Market Research市场调研 106
Unit 4 Advertising Marketing广告营销 110
Unit 5 Trade Shows贸易展览 115
Unit 6 Attending Trade Fairs参加商展 120
Unit 7 Product Presentation产品推介 124
Part 5 Deriving Sectors of Trade外贸的衍生环节Unit 1 Client Meetings客户会议 128
Unit 2 Price Negotiation价格谈判 133
Unit 3 Cargo Shipment货物装运 140
Unit 4 Disputed Arbitration争议仲裁 146
Unit 5 Bid and Tender招标投标 152
Unit 6 Contract Signing合同签订 156
Unit 7 Trade Relations贸易关系 161
Part 6 Business Negotiations贸易谈判 166
Unit 1 Process of Negotiations谈判进程 166
Unit 2 Bargaining Consignment Time商谈交货期限 170
Unit 3 Negotiations on Commission佣金洽谈 175
Unit 4 Contract Negotiations合同谈判 180
Unit 5 Negotiations on Trademark商标谈判 185
Unit 6 Negotiations on Agency代理谈判 192
Unit 7 Negotiations on Technology Transfer技术转让谈判 197
Part 7 Trade Proprieties外贸礼仪 203
Unit 1 Changing Plans改变计划 203
Unit 2 Meeting and Seeing Off迎来送往 207
Unit 3 Room Check-in入住酒店 212
Unit 4 Introductions寒暄介绍 216
Unit 5 Business Treats商业宴请 219
Unit 6 Showing Visitors Around带客参观 224
Unit 7 Presenting Gifts礼尚往来 229
Part 8 Friendly Communications友好交往 233
Unit 1 Apologies and Replies道歉与应答 233
Unit 2 Thanks and Replies感谢与应答 236
Unit 3 Requests and Replies请求与应答 240
Unit 4 Congratulations and Compliments祝贺与赞美 243
Unit 5 Klatch聚会 246
Unit 6 Leave-taking告别 249
Unit 7 Business Letters商务信函 253