Part 1 Creative Thinking 1
Creative Thinking and Prewriting:An IntroductionUnit 1 What Is Creative Thinking? 2
Unit 2 Creative Strategies(Ⅰ) 8
Ⅰ Brainstorming 8
Ⅱ Means-Ends Analysis 10
Ⅲ Left-Brain and Right Brain 11
Ⅳ Utilizing Different Senses 13
Unit 3 Characteristics of Creative Thinking 22
Ⅰ Lateral Thinking vs.Vertical Thinking 22
Ⅱ A Questioning Attitude 23
Ⅲ Associative Powers 23
Ⅳ Fluency,Flexibility,and Originality 25
Unit 4 Creative Strategies(Ⅱ) 33
Ⅰ Changing the Entry Point 33
Ⅱ The Reversal Method 35
Ⅲ Track Switching 37
Unit 5 Perceptual Blocks to Creativity 42
Ⅰ Stereotyping 43
Ⅱ Self-Imposed Limits 44
Ⅲ Saturation 45
Unit 6 Creative Strategies(Ⅲ) 48
Ⅰ Checklist for New Ideas 48
Ⅱ Attribute Listing 50
Ⅲ Exposure and Random Word Stimulation 51
Part 2 Prewriting 57
Ⅰ What Prewriting Is Not 58
Ⅱ What Prewriting Is 59
Ⅲ Prewriting Techniques 60
1．Track Switching 60
2．Listing 61
3．Subject Chart 62
4．Columns 63
5．Cubing 63
6．Looping 66
7．The Reporter's Formula 68
8．Classical Invention 72
9．Attribute Listing 73
Appendix Ⅰ 76
Appendix Ⅱ 77
Key to Exercises and Homework 79
References 109