Unit 1 Professional Secretary 1
Reading and Translating 1
Reading A:US Professional Secretarial Job Desciption 1
Reading B:Resume 6
Simulated Writing—Business Letters 10
Listening and Speaking—Meeting People 14
Unit 2 Observing Proper Office Etiquette 19
Reading and Translating 19
Reading A:Observing Proper Office Etiquette 19
Reading B:Receiving Visitors 24
Simulated Writing—Letters of Invitation 28
Listening and Speaking—Telephone calls 32
Unit 3 Making Your Employees More Creative 38
Reading and Translating 38
Reading A:How to Adapt to Various Work Styles 38
Reading B:Employee Performance Appraisal Form in XYZ Company 43
Simulated Writing—Notice 46
Listening and Speaking—Exchanging Information 49
Unit 4 Establish Sound Profiles for the Company 54
Reading and Translating 54
Reading A:Managing People and Organization 54
Reading B:Product Questionnaire 59
Simulated Writing—Memo 62
Listening and Speaking—Reporting 66
Unit 5 Effective Communication 70
Reading and Translating 70
Reading A:The Importance of Communication 70
Reading B:Making appointments/Arrangements 75
Simulated Writing—Welcome/Farewell Speech 77
Listening and Speaking—Effective Communication 81
Reading A:The Hunt for the Global Manager 85
Reading and Translating 85
Unit 6 Contact the World 85
Reading B:Employee Training 89
Simulated Writing—Office Management 92
Listening and Speaking—Making Arrangements 95
Unit 7 Agenda 100
Reading and Translating 100
Reading A:The Art of Negotiation 100
Reading B:Agenda Composition 105
Simulated Writing—Minutes of Meeting 108
Listening and Speaking—Company Visit 112
Unit 8 New Business 116
Reading and Translating 116
Reading A:New Product Planning 116
Reading B:Questionnaire of New Products 122
Simulated Writing—Letters of Reservation 124
Listening and Speaking—Business Travel 128
Unit 9 Multinational Corporation 132
Reading and Translating 132
Reading A:Multinational Corporation 132
Reading B:Company Overview 137
Simulated Writing—Press Release 140
Listening and Speaking—Preparation for a Meeting 143
Unit 10 Listen to Your Customers 148
Reading and Translating 148
Reading A:Post-sale Service 148
Reading B:Tips for Making a Customer Satisfaction Survey 153
Simulated Writing—Proposals 156
Listening and Speaking—Receiving 161
Glossary 167
参考答案 182
参考译文 214