Part Ⅰ Commercial English商业英语 1
Lesson 1．Greeting 问候 3
Lesson 2．Reception 接待 8
Lesson 3．Recommendation 产品推荐 12
Lesson 4．Helping a Customer in Shopping 导购 17
Lesson 5．Apologies 道歉 22
Lesson 6．Showing 出样 26
Lesson 7．Quality 质量 30
Lesson 8．Size and Color 尺寸和颜色 34
Lesson 9．Style 式样 39
Lesson 10．Price 价格 44
Lesson 11．Paying the Bill 付款 50
Lesson 12．Changing Money 兑换 54
Lesson 13．Changing or Refunding 退换 60
Lesson 14．After-sales Service 售后服务 64
Lesson 15．Recommending a New Product 推荐新产品 68
Part ⅡPreliminary Business English外贸英语初阶 75
Lesson 16．Meeting at the Airport 接机 75
Lesson 17．At the Customs 在海关 82
Lesson 18．Call on a Customer 拜访客户 88
Lesson 19．Receiving Visitors 接待来访者 95
Lesson 20．Making an Agenda 制定日程 100
Lesson 21．Changing Plans 改变计划 108
Lesson 22．A Business Luncheon 商业便宴 114
Lesson 23．Visiting a Showroom 参观展室 120
Lesson 24．At a Trade Fair 在商品交易会上 128
Lesson 25．Establishing Business Relations 建立业务关系 137
Lesson 26．Market Research 市场调研 145
Lesson 27．Advertising 广告 153
Lesson 28．Sales Promotion 促销 161
Lesson 29．Patent and Trademark 专利与商标 170
Lesson 30．Foreign Trade Policy 外贸政策 179
Lesson 31．Airport Departure 机场送行 186
Part Ⅲ Practical Business English外贸英语实务 195
Lesson 32．Inquiry 询盘 195
Lesson 33．Offer 报盘 202
Lesson 34．Counteroffer 还盘 210
Lesson 35．Talking about Price 谈论价格 217
Lesson 36．Order 订货 223
Lesson 37．Delivery 交货 230
Lesson 38．Shipment 装船 237
Lesson 39．Packing 包装 245
Lesson 40．Terms of Payment 付款方式 253
Lesson 41．Commission 佣金 261
Lesson 42．Discount 折扣 269
Lesson 43．Insurance 保险 276
Lesson 44．Negotiation and Contract 谈判与合同 283
Lesson 45．Commodity Inspection 商品检验 291
Lesson 46．Tender 投标 300
Lesson 47．Sole Agent 总代理 306
Lesson 48．Claim 索赔 314
Lesson 49．Compensation Trade 补偿贸易 324
Lesson 50．JointVenture 合资企业 333
附录 341