《经贸英语》PDF下载

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  • 作  者:廖国强主编;廖国强,王朝晖,陶岩,赵锐,张志成编者
  • 出 版 社:北京:高等教育出版社
  • 出版年份:2005
  • ISBN:7040161982
  • 页数:256 页
图书介绍:本书是行业英语系列教材中的一册。本书共15单元,每单元分4大模块:听力、会话、基础知识和综合练习。本书在选材上注重前瞻性,着眼于行业新理念、新方法、新术语的导入;在各单元的设计上突出听说训练,以培养学生用英语进行交际的能力,适应复合型人才培养和对外经贸工作的需要。本书适合大专院校外经、外贸专业的学生和相关从业人员使用。本书另配有录音带。

ContentsUNIT 1 Trade(贸易)Part 1 Understanding of Trade 3

Part 2 Establishing Trade Relations 5

Part 3 Rudimentary Knowledge 10

Part 4 Additional Practice 16

UNIT 2 Markets(市场)Part 1 Some Forms of Markets 22

Part 2 Marketing Products or Services Successfully 23

Part 3 Rudimentary Knowledge 27

Part 4 Additional Practice 32

UNIN 3 Attraction or Makine Investment(引资或投资)Part 1 Attracting or Making Investment 37

Part 2 Investment Environment 39

Part 3 Rudimentary Knowledge 44

Part 4 Additional Practice 48

UNIT 4 Import and Export(进口与出口)Part 1 Import and Export 53

Part 2 Making the Decision to Import or Export 55

Part 3 Rudimentary Knowledge 59

Part 4 Additional Practice 65

UNIT 5 Technology Transfers(技术转让)Part 1 Benefits of Advanced Technology 69

Part 2 Introducing the Latest Technology to Keep Competitiveness 71

Part 3 Rudimentary Knowledge 76

Part 4 Additional Practice 80

UNIT 6 Invitation for and Submission of Bids(招标与投标)Part 1 Conditions for Bids 85

Part 2 Consulting About the Bids 87

Part 3 Rudimentary Knowledge 92

Part 4 Additional Practice 95

UNIT 7 Inquiry and Offer(询价与报价)Part 1 General Ideas of Inquiry and Offer 102

Part 2 Dialogues About Inquiry and Offer 103

Part 3 Rudimentary Knowledge 109

Part 4 Additional Practice 112

UNIT 8 Counter-Offer(还盘)Part 1 Understanding of Counter-Offer 117

Part 2 Meeting Each Other Halfway 119

Part 3 Rudimentary Knowledge 124

Part 4 Additional Practice 127

UNIT 9 Acceptance and Ordering(接受与订购)Part 1 Basic Ideas of Acceptance and Ordering 131

Part 2 Making a Further Concession 133

Part 3 Rudimentary Knowledge 137

Part 4 Additional Practice 142

UNIT 10 Dacking and Shipment(包装与发运)Part 1 Importance of Packing and Shipment 145

Part 2 Negotiation on Packing and Shipment Issues 146

Part 3 Rudimentary Knowledge 150

Part 4 Additional Practice 153

UNIT 11 Insurance(保险)Part 1 Understanding of Insurance 159

Part 2 Having the Goods Insured Appropriately 160

Part 3 Rudimentary Knowledge 164

Part 4 Additional Practice 167

UNIT 12 Agency(代理)Part 1 Roles of Agency 171

Part 2 Agency Commission 172

Part 3 Rudimentary Knowledge 176

Part 4 Additional Practice 180

UNIT 13 Claims(索赔)Part 1 Reasons for Claims 187

Part 2 Making Claims 188

Part 3 Rudimentary Knowledge 193

Part 4 Additional Practice 195

UNIT 14 Arbitration(仲裁)Part 1 Settling Trade Disputes 201

Part 2 Avoiding Arbitration 202

Part 3 Rudimentary Knowledge 206

Part 4 Additional Practice 208

UNIT 15 Commercial Documents(商贸单证)Part 1 General Ideas of Commercial Documents 214

Part 2 Dialogues About Draft and Bill of Lading 215

Part 3 Rudimentary Knowledge 220

Part 4 Additional Practice 223

Tapescripts 225

Key for Reference 239