Unit 1 Job Interview 1
Text A Interview Etiquette 9
Text B Research the Company——An Important Step Before Interview 15
Cultural Tips面试中的禁忌 20
Unit 2 Company Structure 22
Text A Board of Directors,Chairman and CEO 29
Text B Job Descriptions 35
Cultural Tips大型跨国公司组织结构案例 41
Unit 3 On the Phone 43
Text A How to Answer a Phone Call——Telephone Etiquette for the Called Party 49
Text B How to Make a Phone Call——Telephone Etiquette for the Caller 54
Cultural Tips商务电话礼仪 58
Unit 4 At the Meeting 59
Text A How to Organize and Run Effective Meetings 67
Text B Meeting Agenda and Meeting Minutes 72
Cultural Tips商务会议礼仪 79
Unit 5 Business Travel 81
Text A Business Travel 86
Text B Business Dining Etiquette 91
Cultural Tips国外小费文化 97
Unit 6 Receiving Visitors 99
Text A Receiving Visitors 105
Text B Inviting Clients to a Business Lunch 110
Cultural Tips世界各国人的饮食习惯及禁忌 113
Unit 7 Exhibition 115
Text A How to Select a Right Trade Show 122
Text B Exhibit Hall Etiquette 126
Cultural Tips展会计划时间表 129
Unit 8 Negotiation 132
Text A 5 Ways to Negotiate More Effectively 139
Text B Negotiation—Planning for a Successful Outcome 143
Cultural Tips谈判中非言语沟通技巧 147
Unit 9 Customer Service 149
Text A How to Provide Superior Customer Service 154
Text B Dealing with Complaints 158
Cultural Tips现代客户服务理念 162
Unit 10 Keys to Career Success 164
Text A Staff Training 169
Text B Interpersonal Relationships and Politics 175
Cultural Tips你是同事喜欢的搭档吗？ 178