Part One Basics of English Writing 3
CHAPTER 1 Proper Words 3
Ⅰ Discussion 3
Ⅱ Knowledge Points 4
Using Proper Words 4
Choice of Accurate Words 5
Ⅲ Samples 8
Ⅳ Summary 9
Ⅴ Exercises 10
CHAPTER 2 Good Sentences 12
Ⅰ Discussion 12
Ⅱ Knowledge Points 13
Complete Sentences and Sentence Fragments 13
Variety of Sentences 15
Ⅲ Samples 17
Ⅳ Summary 18
Ⅴ Exercises 18
CHAPTER 3 Correct and Effective Paragraphs 23
Ⅰ Discussion 23
Ⅱ Knowledge Points 25
Effective Paragraphs 25
Ways of Developing Paragraphs 31
Ⅲ Samples 39
Ⅳ Summary 41
Ⅴ Exercises 41
CHAPTER 4 The Whole Composition 46
Ⅰ Discussion 46
Ⅱ Knowledge Points 46
Steps of Writing 46
Types of Writing 48
Ⅲ Samples 57
Ⅳ Summary 60
Ⅴ Exercises 60
Part Two Practical Writing 65
CHAPTER 5 Individual Paperwork 65
Section 1 Résumés 65
Ⅰ Discussion 65
Ⅱ Knowledge Points 65
Types of Résumé 66
Ⅲ Samples 70
Ⅳ Summary 72
Ⅴ Exercise 72
Section 2 Application 73
Ⅰ Discussion 73
Ⅱ Knowledge Points 74
Ⅲ Samples 78
Ⅳ Summary 80
Ⅴ Exercises 80
Section 3 Business Cards 82
Ⅰ Discussion 82
Ⅱ Knowledge Points 82
Ⅲ Samples 83
Ⅳ Summary 84
Ⅴ Exercises 84
CHAPTER 6 General Business Paperwork 86
Section 1 Notes 86
Ⅰ Discussion 86
Ⅱ Knowledge Points 86
Contents and Function 86
Some Basic Sentences 87
Ⅲ Samples 87
Ⅳ Summary 89
Ⅴ Exercises 89
Section 2 Notice 89
Ⅰ Discussion 90
Ⅱ Knowledge Points 90
Contents and Function 90
Some Basic Sentences 90
Ⅲ Samples 91
Ⅳ Summary 92
Ⅴ Exercises 93
Section 3 Reports 93
Ⅰ Discussion 93
Ⅱ Knowledge Points 94
Contents and Function 94
Some Basic Sentences 95
Ⅲ Samples 96
Ⅳ Summary 98
Ⅴ Exercises 98
Section 4 Secretary Documents—Invitation 98
Ⅰ Discussion 99
Ⅱ Knowledge Points 99
Contents and Function 99
Some Basic Sentences 99
Ⅲ Samples 100
Ⅳ Summary 102
Ⅴ Exercises 103
Section 5 Secretary Documents—Certificates 103
Ⅰ Discussion 103
Ⅱ Knowledge Points 104
Contents and Function 104
Some Basic Sentences 104
Ⅲ Samples 105
Ⅳ Summary 106
Ⅴ Exercise 106
Section 6 Secretary Documents—Thanks 107
Ⅰ Discussion 107
Ⅱ Knowledge Points 107
Contents and Function 107
Some Basic Sentences 107
Ⅲ Samples 108
Ⅳ Summary 109
Ⅴ Exercise 109
Section 7 Secretary Documents—Apology 110
Ⅰ Discussion 110
Ⅱ Knowledge Points 110
Contents and Function 110
Some Basic Sentences 110
Ⅲ Samples 111
Ⅳ Summary 112
Ⅴ Exercises 112
Section 8 Poster 113
Ⅰ Discussion 113
Ⅱ Knowledge Points 114
Basic Knowledge about Posters 114
Samples of Posters 114
Ⅲ Samples 117
Ⅳ Summary 119
Ⅴ Exercises 119
Section 9 Fax 119
Ⅰ Discussion 119
Ⅱ Knowledge Points 121
Basic Knowledge about Faxes 121
Format ofa Fax 122
Ⅲ Samples 122
Ⅳ Summary 124
Ⅴ Exercises 124
Section 10 Memorandum 125
Ⅰ Discussion 125
Ⅱ Knowledge Points 126
Basic Knowledge about Memos 126
The Format of a Well-written Memo 126
Rules for Writing Memo 126
Improve a Memo 127
Ⅲ Samples 128
Ⅳ Summary 129
Ⅴ Exercises 129
Section 11 Minutes 130
Ⅰ Discussion 130
Ⅱ Knowledge Points 131
Function of Minutes 131
Structure of Minutes 132
Stages for Producing Minutes 132
Ⅲ Sample 134
Ⅳ Summary 135
Ⅴ Exercise 135
Section 12 Agenda 136
Ⅰ Discussion 136
Ⅱ Knowledge Points 136
The Use of Agenda 136
The Format of Agenda 136
Ⅲ Samples 137
Ⅳ Summary 140
Ⅴ Exercise 140
Section 13 Proposals 141
Ⅰ Discussion 141
Ⅱ Knowledge Points 141
The Use of a Proposal 141
Types of Proposals 141
Ⅲ Samples 142
Ⅳ Summary 144
Ⅴ Exercises 144
Section 14 Graphics 144
Ⅰ Discussion 144
Ⅱ Knowledge Points 145
Formats of Graphics 145
Types of Graphics 145
Ⅲ Samples 145
Ⅳ Summary 147
Ⅴ Exercise 148
CHAPTER 7 Foreign Trade Paperwork 149
Section 1 Commereial Advertisement 149
Ⅰ Discussion 149
Ⅱ Knowledge Points 150
Simple and Informal Words Are the Good Choice for Commercial Advertisement 150
Creating Some New Words Makes a Sense ofNewness 151
Contraction Leads the Ads to Be Concise and Comprehensive 152
Use of Adjective and Its Comparative Degree and Superlative Degree Highlights the Future of the Advertising Product 152
Choosing the Appropriate Verbs Help to Increase the Sales 153
Compound Words Play a Very Important Role in Advertising English 153
Ⅲ Samples 154
Ⅳ Summary 155
Ⅴ Exercise 155
Section 2 Business Letters 156
Ⅰ Discussion 157
Ⅱ Knowledge Points 157
Establishing Business Relations 157
Business Writing Principles 158
Business Letter Layout 158
Business Letter Format 161
Ⅲ Samples 161
Ⅳ Summary 163
Ⅴ Exercise 163
Section 3 Enquiries and Offers 164
Ⅰ Discussion 164
Ⅱ Knowledge Points 165
Enquiries 165
Offer 165
Sentence Pattems about Enquires & Offers 165
Ⅲ Samples 166
Ⅳ Summary 169
Ⅴ Exercises 170
Section 4 Terms of Payment 172
Ⅰ Discussion 172
Ⅱ Knowledge Points 173
Ⅲ Samples 173
Ⅳ Summary 175
Ⅴ Exercise 175
Section 5 Complaints and Adjustments 176
Ⅰ Discussion 176
Ⅱ Knowledge Points 177
Ⅲ Samples 178
Ⅳ Summary 180
Ⅴ Exercises 180
REFERENCES 181