第2版前言 1
Chapter 1 Fundamentals of Business Communication 1
1.1 Letter 1
1.2 Fax 8
1.3 E-mail 12
1.4 Other Commonly Used Methods of Communication 16
Additional Reading 18
Common Errors Made by Students 20
Vocabulary 20
Supplementary Vocabulary for Garments 21
Exercises 22
Chapter 2 Establishing Business Relations 25
Case Study 26
Additional Reading 33
Common Errors Made by Students 36
Vocabulary 36
Supplementary vocabulary for Toys 37
Notes to Text 37
Exercises 39
Chapter 3 Business Negotiation 41
Part 1 Enquiries and Replies 42
Part 2 Offers 47
Part 3 Counter Offers and Re-counter Offers 52
Part 4 Acceptance 61
Additional Reading 62
Common Errors Made by Students 68
Vocabulary 68
Supplementary Vocabulary for Arts＆Crafts 70
Notes to Text 70
Exercises 78
Chapter 4 Signing a Contract 82
Case Study 84
Additional Reading 95
Common Errors Made by Students 99
Vocabulary 100
Supplementary Vocabulary for Electrical Appliances 101
Notes to Text 102
Exercises 105
Chapter 5 Terms of Payment 108
Part 1 Payment 109
Part 2 Urging Establishment of L/C 114
Part 3 L/C Amendment and Extension 117
Additional Reading 121
Common Errors Made by Students 123
Vocabulary 123
Supplementary Vocabulary for Mechanic Products 124
Notes to Text 125
Exercises 130
Chapter 6 Packing 133
Case Study 133
Additional Reading 143
Common Errors Made by Students 145
Vocabulary 145
Supplementary Vocabulary for Electronics 146
Notes to Text 147
Exercises 149
Chapter 7 Insurance 151
Case Study 151
Additional Reading 158
Common Errors Made by Students 160
Vocabulary 160
Supplementary Vocabulary for Lights 161
Notes to Text 162
Exercises 165
Chapter 8 Shipment 168
Case Study 168
Additional Reading 179
Common Errors Made by Students 181
Vocabulary 181
Supplementary Vocabulary for Mould Products 182
Notes to Text 182
Exercises 183
Chapter 9 Complaints and Claims 185
Case Study 186
Additional Reading 195
Common Errors Made by Students 197
Vocabulary 197
Supplementary Vocabulary for Chemical Products 198
Notes to Text 199
Exercises 201
附录 204
附录A Frequently Used Country and Area Codes 204
附录B Commonly Used Telex Abbreviations 206
附录C Expressions Commonly Used in Telex 210
参考文献 211