国际商务英语高级教程PDF电子书下载

CONTENTS 1

Lesson One A Dragon Enters the Den of Capitalism 1

Lesson Two Growing by Leaps—and Triangles 22

Lesson Three Successful Uruguay Round Launches Revitalized World Trading System 39

Lesson Four Keeping Motorola on a Roll 61

Lesson Five Companies That Train Best 88

Revision Exercise Ⅰ (LL.1—5) 113

Lesson Six Foreign Direct Investment—Flow to 126

Developing Countries 126

Lesson Seven How Samsung Grows so Fast 152

Lesson Eight Riding the Dragon 176

Lesson Nine Will the 2 1st Century Belong to Japan? 198

Lesson Ten Can You Afford the New Information 221

Superhighway? 221

Revision Exercise Ⅱ (LL.6—10) 244

Lesson Eleven Transfer Pricing in the 1990s 258

Lesson Twelve Europe Looks Ahead to Hard Choices 282

Lesson Thirteen Economic and Monetary Union 305

Lesson Fourteen Technology Transfer:Licensing's Crucial Role 335

Lesson Fifteen Design for Manufacturability:A Survival Strategy for the American Manufacturing Industry 363

Revision Exercise Ⅲ (LL.11—15) 391

Appendix 397

Business English Practice Test(1) 401

Business English Practice Test(2) 409

Key to Exercises 418

Lesson One 418

Lesson Two 421

Lesson Three 425

Lesson Four 429

Lesson Five 433

Revision Exercise Ⅰ 437

Lesson Six 442

Lesson Seven 446

Lesson Eight 451

Lesson Nine 457

Lesson Ten 463

Revision Exercise Ⅱ 469

Lesson Eleven 472

Lesson Twelve 477

Lesson Thirteen 483

Lesson Fourteen 489

Lesson Fifteen 494

Revision Exercise Ⅲ 499

Business English Practice Test(1) 504

Business English Practice Test(2) 508