小手册大创意：包装设计案例分析PDF电子书下载

PART Ⅰ 包装设计Kama Sutra 8

Adnams Brewery 14

Philip B 18

Pepsi Blue 22

Selfridges 28

Floris 32

Wetnoz 36

Tea Tree 42

Marquis Philips 46

Foschini 50

Mr.Lee 54

Vitalizers 58

Hula Hoops 62

Victorian Olive Groves 64

Frulatté 68

Soaptopia 72

Discovery Channel 76

Gerber Legendary Blades 80

Greg Norman Estates 84

Perrier 88

Paxton and Whitfield 92

AG Hair Products 96

South Australian Company Store 98

Simplehuman 104

Blue Q 108

Nk'Mip 112

Fanta 114

Planet Krunch 118

Nissan Europe 122

Mother Megs Fine Food 126

Ohio Gold Records 130

Aqualibra 136

Tesco Kids 140

Watercolours 144

Pol Roger 148

Fruit＆Veggie Bar 152

Koppers 156

Volkswagen 158

Superdrug 164

Harley-Davidson 170

Orange 178

Corus 184

Phoebe 45 191

Boy Scouts of America 192

Fossil 200

Mambo 208

Pez 214

Tazo Tea 216

Target Cups 220

Fresh 222

Dirty Girl 228

Altoids 234

PART Ⅱ 包装再设计Balducci's 238

Café de Lya 242

Ciao Bella 246

Dole Fruit Bowls 250

Fruit to Go 254

La Milita 258

Origin 262

Pearls Olives 266

Beefeater Crown Jewel 270

Canyon Road 274

Frutier 278

Secrets of Success 282

Nando's Salad Dressing 284

Sir Laurence Olivier,The Bible—Audio CD Box Set 288

Tend Blends 292

W.M.Barr 296

Avon 300

Barbie 304

Lionel Trains 308

Secrets of Success 312

LensCrafters 314

Schroeder Milk 318

Tsar 322

Aveeno 326

Clearly Canadian 330

Secrets of Success 334

Lipovitan 336

Sackets Harbor War of 1812 Ale 340

Somerfield 344

企业索引 348

作者简介 352