企业运作PDF电子书下载

Ⅰ.Companies 1

1.Types of Companies 1

2.Business Operations 2

3.Setting Up a Business:the Contribution Factor 3

4.Overheads 4

5.Ways of Selling 5

6.Understanding News Stories 6

7.Managing the Economy 8

8.Economic Performance 9

9.News Stories 10

11.What s What in Finance? 12

10.Who s Who in Finance? 12

Ⅱ.Finance 12

12.Financial Documents 13

13.Common Acronyms and Abbreviations 14

14.Introducing Key Terms in Financial Planning 15

15.What s a Master Budget? 16

16.Working Out the Break-even Point 16

17.If the Price is Right 17

18.Stocks and Shares[1] 18

19.Stocks and Shares[2] 21

20.Types of Shares 22

21.Stock Exchanges 23

23.Money Movement 25

22.Bull vs. Bear vs. Stag 25

24.Describing Share Movements 27

25.Expense vs.Expenses vs.Expenditure 28

26.Key Terms in Investment 29

27.Describing Trends 29

28.Investing 30

Ⅲ.Banking 32

29.Introducing Key Terms in Banking 32

30.Banking Verbs 32

31.Banking Services[1] 34

32.Banking Services[2] 36

33.Banking Services[3] 38

34.Accounting 39

35.Cash Terms 40

36.Borrow vs.Lend vs.Loan vs. Overdraft 41

37.Planning Borrowing 42

38.Borrowing and Lending 43

39.Interest Rates 44

40.Liquid Metaphors[1] 45

41.Liquid Metaphors[2] 46

42.Time Metaphors 47

43.Bad Debts[1] 48

44.Bad Debts[2] 48

Answer Key 50