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CONDUCTING BUSINESS IN CHINA  AN INTELLECTUAL PROPERTY PERSPECTIVE
CONDUCTING BUSINESS IN CHINA  AN INTELLECTUAL PROPERTY PERSPECTIVE

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  • 电子书积分:11 积分如何计算积分?
  • 作 者:LEI MEI
  • 出 版 社:OXFORD UNIVERSITY PRESS
  • 出版年份:2012
  • ISBN:0199760225
  • 页数:283 页
图书介绍:
《CONDUCTING BUSINESS IN CHINA AN INTELLECTUAL PROPERTY PERSPECTIVE》目录
标签:

1. IP Practice in the New Global Economy 1

2. China's IP System and Trade Regulations 7

Ⅰ. Introduction 7

Ⅱ. Rise of the Chinese Economy 8

Ⅲ. Evolution of the Chinese IP System 9

A. China's Official IP Strategy 10

B. Chinese Patent Law 12

C. Chinese Trademark Law 17

D. Chinese Copyright Law 20

E. Chinese IP Practice 22

Ⅳ. Trade Regulations 25

A. Law Against Unfair Competition 25

B. Pricing Law 26

C. Anti-Monopoly Law 28

Ⅴ. Conclusion 32

3. Learning Business and Legal Cultures in China 33

Ⅰ. Introduction 33

Ⅱ. Framework of the Social Network in China 35

Ⅲ. Business and Legal Culture in China 39

A. Business Culture 39

B. Legal Culture 42

Ⅳ. Learning the Chinese Way 46

A. Common Misconceptions 46

B. Five Dos 48

C. Five Don'ts 52

Ⅴ. Conclusion 56

4. IP Conflicts in Sino-U.S. Business Transactions 57

Ⅰ. Introduction 57

Ⅱ. Overview of IP Conflicts 58

Ⅲ. Case Studies 59

A. The CD/DVD Industry 59

B. The Digital TV Industry 69

C. The Telecommunications Industry 77

D. The Chemical and Pharmaceutical Industries 83

Ⅳ. Trend in IP Conflicts 94

Ⅴ. Conclusion 96

5. Extracting IP Values in Cross-Border Transactions 97

Ⅰ. Introduction 97

Ⅱ. Leading Edge Technologies 98

Ⅲ. China-Centric IP Practice 101

A. Patent Portfolio Management 101

B. Technology Transfer and Licensing 105

C. Patent Litigation in Federal Courts 110

D. Section 337 Investigation 113

Ⅳ. Deficiencies in the Traditional Business Model 121

Ⅴ. Conclusion 124

6. Understanding Business Implications of International IP Practice 125

Ⅰ. Introduction 125

Ⅱ. Business Implications of International IP Practice 127

A. Leverage of the Chinese Market 127

B. Impact of the Government's Involvement 130

Ⅲ. Case Studies 141

A. CHINT v. Schneider 141

B. Holley Communications v. Samsung Electronics 145

C. Apple iPhone and iPad Trademarks in China 147

D. Siemens in China 150

Ⅳ. Conclusion 153

7. Developing IP Strategies for Structuring Successful Business Deals 154

Ⅰ. Introduction 154

Ⅱ. Rethinking of the IP Practice in the New Age 155

Ⅲ. A Business-Oriented Approach: Finding a Win-Win Situation 165

A. Three General Lessons Regarding Doing Business in China 166

B. Five Ways U.S. Companies Can Benefit from China's IP Policies 168

Ⅳ. IP Strategies for Structuring Successful Business Deals 171

A. China-Inbound Transactions 171

B. China-Outbound Transactions 180

Ⅴ. Conclusion 184

8. Future of the China-Related IP Practice 186

Appendix A: Patent Law of the People's Republic of China 189

Appendix B: Trademark Law ofthe People's Republic ofChina 211

Appendix C: Copyright Law of the People's Republic of China 230

Appendix D: Anti-Monopoly Law of the People's Republic of China 251

Index 267

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